4 things to know about the $20B Figma deal

Figma is a popular design software company but the price tag Adobe is willing to pay has shocked some observers…

Phil Siarri
Sep 16, 2022
Image of crayon and dollar sign
Image credit: Phil Siarri

Today, Adobe announced it has entered into a definitive merger agreement to acquire Figma, a well-known graphic design software provider.

Here are four things to know about the deal:

1/ Adobe will pay roughly $20 billion (in cash and stock) for the ten-year-old company.

2/ Figma software is quite popular among graphic designers, especially for its collaboration and prototyping features. It competes with Adobe’s XD program.

3/ Some observers were surprised by the high price tag. It’s about 50 times Figma’s reported $400 million of 2022 annual recurring revenue (ARR).

4/ The transaction is expected to close in 2023.

This story was first published on The PhilaVerse (my Substack newsletter).

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Phil Siarri

Founder of Nuadox | Tech & Innovation Commentator | Digital Strategist | MTL | More about me> linktr.ee/philsiarri